Founder · Purpose Unlimited
“Innovation isn’t about new funds or products; it’s about new forms of connectivity.”
Som Seif
September 22, 23, 2026 · Toronto
Purpose Presents
The Forge
Be the Architect of What's Next
Founder · Purpose Unlimited
“Innovation isn’t about new funds or products; it’s about new forms of connectivity.”
Som Seif
Amy Welsman
Founder · PAUME
Andrew Graham
Co-Founder & CEO · Borrowell
Arlene Dickinson
Top Canadian Business Leader · Founder, District Ventures Capital
Brett Huneycutt
Co-Founder & CPO · Wealthsimple
Linda Kuga Pikulin
President · ROOM Women’s Network & Women of Influence+
Spenser Segal
CEO · ActiFi
Susan Senecal
President & CEO · A&W Food Services
Tim Bello
Managing Partner · Merchant Investment Management
Sep 22 · Day One
8:00 AM – 4:30 PM · Welcome Reception · Morning Sessions · Lunch · Afternoon Sessions
Arlene Dickinson · Amy Welsman · Tim Bello · Spenser Segal · Linda Kuga Pikulin
Sep 22 · Evening
6:00 PM · Cocktail and Networking Event at AERA
Sep 23 · Day Two
8:00 AM – 12:00 PM · Morning Sessions · Sessions & Close
Andrew Graham · Brett Huneycutt · Susan Senecal
September 22, 2026 · 8:00 AM – 4:30 PM
September 23, 2026 · 8:00 AM – 12:00 PM
The room matters just as much as the stage. The Quay was chosen on that same principle: a space designed to expand what's possible and to keep advisors in the center of what's happening.
Evening · Dinner Event
September 22, 2026 · 5:30 PM · 38th Floor, Toronto
Dinner at AERA keeps the day going. Sitting above the city, advisors who spent the day working through the same question sit down at the same table, because the people you build alongside matter as much as anything said on stage.
Experience One King West Hotel, one of Toronto's most acclaimed boutique hotels, highly regarded for its ambience, luxury amenities and award-winning customer service.
Ideally located in the heart of downtown Toronto at the corner of King and Yonge streets. Settle into a sophisticated suite in the historic Dominion Bank Building or Toronto's famed "Sliver" tower.
The group rate is $425 per night plus applicable taxes. Book before the reservation cut-off, August 10, 2026.
When calling or booking, please inform the reservation team that you are part of the The Forge to receive the group rate.
Reserve your roomThe Quay, 100 Queens Quay East · AERA, 8 Spadina Ave, 38th Floor, Toronto
Registration closes on August 20, 2026. Registrations received after this date are based on availability.
Full conference access across both days, all sessions, networking events, and catered meals are included with your registration.
Business casual is recommended. Dress comfortably while maintaining a professional standard appropriate to the setting.
This is a by-invitation event. Additional attendees from your firm may be considered, please indicate this in your registration notes and we will follow up.
The Quay, 100 Queens Quay East
Paid underground parking at Impark lot 526. Hourly: $10 · Day max: $25 · Evening flat: $15
Aera, 8 Spadina Ave. #3800
Paid underground parking off Wellington St., west of Spadina. Located on P3, east end of the garage. Take guest elevators in the lobby of 8 Spadina to the 38th floor.
One King West Hotel, 1 King Street West
Valet parking available. Overnight valet: $60 + HST · 3-hour valet (8am–4pm): $45 + HST · Self-parking: 18 Wellington St W (10% discount via Indigo Portal). Valet entrance on Melinda Street.
Uber, Taxi, and the TTC (bus, streetcar, subway) are also efficient options between venues.
September 22, 23, 2026. The Quay, 100 Queens Quay E., Toronto.
